Every marketing campaign should start with clearly defined goals. Apart from setting long-term objectives, it's also crucial to define SMART goals. With these specific, measurable, achievable, relevant, and time-bound goals, we'll be able to evaluate campaign effectiveness on the way to reaching a bigger (or long-term) objective.

If you're not sure how to define and set these goals for native advertising, we'll help you with this step.

A solid strategy is a cornerstone of a successful native advertising campaign.

Before launching your campaign, we'll develop a plan of action on how we're going to achieve your business goals. For greater transparency, we'll guide you through this roadmap.

To reach the most relevant people with campaign content, we'll identify your target audience first.

Understanding their demographics, interests, and the buyer's journey, we'll be able to create campaigns that resonate with your prospects. We also consider your goals and marketing funnel when selecting the right targeting options.

Measuring campaign performance, we'll get a better understanding of your audience’s behavior and provide you with insights that can be used to improve the rest of your marketing campaigns.

When your goals and target audience are defined, we can move on to developing high-performing campaigns. We prepare all the resources for your native ads and landing pages.

We have a clear understanding of people that will see your campaign content and know how to build a campaign that will appeal to them.

The combination of the right targeting options, engaging creatives, and quality content will form an effective native advertising campaign that will entice your audience to take the desired action.

We want your native ad campaigns to deliver the best possible results. Therefore, we always start with selecting the native ad platform that meets our requirements and brings us closer to reaching your campaign goals.

Our native advertising agency's experts have extensive experience in running campaigns on Taboola, Outbrain, and other content distribution platforms. You can be sure we consider all the factors and choose to operate on the most relevant native advertising platform.

Our services aren't limited to campaign setup. To build a successful campaign, it's crucial to keep measuring its performance and testing potentially effective variables.

Before launching a campaign, we set KPIs that indicate its effectiveness. After the launch, we set up tracking to ensure the campaign meets its goals. The Joinative team doesn't focus on vanity metrics but always dives deep into analytics to make data-driven decisions.

An effective native advertising campaign isn't built in one day. For your campaigns to deliver the very best results, we keep optimizing them based on the performance data.

Our experts will address arising issues promptly and scale your campaigns, focusing on the best performing variables.

When working with our native ads agency, you get full transparency. You're always on top of our campaign management and optimization workflow.

Leveraging our own native advertising reporting and optimization platform, we give you access to highly informative reports. Our custom-built reports and charts help you stay informed of campaign performance and fully understand how native advertising contributes to achieving your business goals. We go through the reporting data together with you and demonstrate how every action we take affects the campaign development.