We’ve been running hundreds of native advertising campaigns for our clients and got quite a few insights into what works and what doesn’t. This time we decided to share the best practices for landing page creation that we follow ourselves.

Two years ago, you’d think TikTok wouldn’t get popular among audiences over 16. Today, you understand you might be missing out on great opportunities while not building a presence on Tiktok.

How do you prepare your advertising strategy for the holiday season? Adding different headlines is not enough. Let’s go through the most effective strategies for creating holiday ads that work.

When done right, native ads pay off better than any other advertising format. Fortunately, to become proficient in native advertising, you don’t need to spend much time and effort. You just need proper resources.

Has ad fraud ever affected your campaigns? You might even fail to notice that your advertising budget is being wasted on bot traffic. Fortunately, we know how to avoid it.