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A piece of paper saying 'Marketing Strategy'

Top 6 Components of a Strong Digital Marketing Strategy

Dec 16, 2019

So you need to promote your brand. Where should you start? Should you develop a content marketing plan or go with a cold email campaign first?


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Outbrain Marketer ID - What is it and where to find it?

Dec 16, 2019

The Outbrain Marketer ID is generally not something that you as an advertiser have to think about on a daily basis.


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How to Choose the Right Native Advertising Network

Dec 11, 2019

The advertising industry keeps evolving, and so does the native advertising market. In the early ages of native advertising, there were not so many alternatives advertisers and publishers could choose from.


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Taboola for Advertisers: The Step-by-Step Guide

Dec 10, 2019

When you’re just about to start with native advertising, Taboola is the first platform that comes to mind: it’s the most popular native advertising platform that keeps growing rapidly.


How to connect to the Taboola API for advertisers using python

Connecting to the Taboola API Guide - Using Python and Jupyter Notebook

Dec 10, 2019

The Taboola Backstage API is a treasure trove for an advertiser who started to realize the limitation with the interface. All that is needed to work with it is a little bit of python knowledge or just a willingness to learn.