So you need to promote your brand. Where should you start? Should you develop a content marketing plan or go with a cold email campaign first?

The Outbrain Marketer ID is generally not something that you as an advertiser have to think about on a daily basis.

The advertising industry keeps evolving, and so does the native advertising market. In the early ages of native advertising, there were not so many alternatives advertisers and publishers could choose from.

When you’re just about to start with native advertising, Taboola is the first platform that comes to mind: it’s the most popular native advertising platform that keeps growing rapidly.

The Taboola Backstage API is a treasure trove for an advertiser who started to realize the limitation with the interface. All that is needed to work with it is a little bit of python knowledge or just a willingness to learn.